Name: Jing Xiao

E-mail: jxiao@wtu.edu.cn

Address: School of Management, Wuhan Textile University

EDUCATION

Ph.D. Business Administration, Huazhong University of Science & Technology Supervisor: Prof. Zhi Yang

Visiting Scholar Strategy, Simon Fraser University Supervisor: Prof. Daniela P. Blettner

Master Business Administration, Huazhong University of Science & Technology Supervisor: Prof. Yukun Bao

Bachelor Marketing Management, Liaoning Technology University

RESEARCH INTERESTS

Strategic Management, Innovation Management, Marketing

WORKING EXPERIENCE

School of Management, Wuhan Textile University 2023.07-present

SELECTED PUBLICATIONS

• Jing Xiao, Zhi Yang*, Zhen Li, & Zhi Chen. A review of social roles in green consumer behaviour [J]. International Journal of Consumer Studies, 2023 47(6). (SSCI, JCR Q1)

• Zhi Yang & Jing Xiao*(Correspondence Author). The Evolutionary Courseand Research Prospects of Performance Feedback Theory [J]. Chinese Journal of Management, 2023, 20(10). (CSSCI)

• Zhen Li, Fangzhou Li, Jing Xiao*(Correspondence Author), Zhi Yang. Topic Features in Negative Customer Reviews: Evidence Based on Text Data Mining[J]. The Review of Socionetwork Strategies, 2019: 1-22.

• Zhi Yang, Jing Xiao, & Daniela Blettner. Identifying reference points from the demand-based perspective: Evidence from Apple App Store [C]. The 10th International Symposium on Management of Technology, Hangzhou, 2023.

• Zhi Yang, Jing Xiao, & Daniela Blettner. The effects of demand aspirations on innovation behavior: Evidence from Apple App Store [C]. Chinese Academy of Management, Urumqi, 2023.

• Jing Xiao, Zhi Yang, & Zhi Chen. Taking Stock of the Behavioral Theory of the Firm While Looking to the Future: A Bibliometric Review [C]. Academy of Management Proceedings, Seattle, 2022, p. 17645.

• Jing Xiao, Zhi Yang, & Daniela Blettner. The Effect of Demand-Based Aspirations on Adaptive Changes [C]. Strategic Management Society Meetings, London, 2022.

• Jing Xiao, Daniela Blettner, and Zhi Yang. The Effect of Comparison Relationships on the Direction of Strategic Change at the Dyadic Level[C]. Strategic Management Society Meetings, Hangzhou, 2020.

• Zhi Yang, and Jing Xiao. From "A" to "THE" Behavioral Theory of the Firm: A Historical Review Based on Text Mining [C]. Academy of Management Proceedings, Boston, 2019.

• Zhen Li, Fangzhou Li, Jing Xiao, Zhi Yang. Effects of Negative Customer Reviews on Sales: Evidence Based on Text Data Mining [C]. 2018 IEEE International Conference on Data Mining Workshops (ICDMW). IEEE, 2018: 838-847.

• Jing Xiao. Fast and Furious: An Empirical Study of the Effect of Feedback Loop on Performance [C]. 2018 Academy of Management Discoveries (AMD) Workshop.

• Xude Gui, Jing Xiao, Jinlong Zhang, Yukun Bao. Designing the Expert Systems for Senior Managers' Performance Evaluation[C]. 2014 Seventh International Joint Conference on Computational Sciences and Optimization. IEEE, 2014: 607-610.

RESEARCH PROJECTS

• Major Program of the National Social Science Foundation of China“Research on the Cultivation Path and Governance System of the ‘Dual Chain’ Collaborative Regional Science and Technology Innovation Center” [22&ZD110]（2023.01-2027.12）

• National Natural Science Foundation of China: “Who is my benchmarks? The impact of atypical characteristics of enterprises, self-evaluation motivation, and demand side information on benchmark selection” [72172050] (2022.01-2025.12)

• National Natural Science Foundation of China: “Research on the Trigger, Path Selection and Effect of Firm Innovative Search Behavior: From the Perspective of the Behavioral Theory of the Firm” [71572065] (2016.01-2019.12)

• 2017 Major Program on the Research Grants of the National Colleges Youth League: “The Impact of the Characteristics of the College Students’ Entrepreneurial Team on Entrepreneurial Performance” [No.2017ZH06] (2017)

HOBBIES

Badminton, Yoga, Jogging, Reading, Travelling